A few months back, Google announced that daily AdWords budgets can spend 2x automatically. This brings up a whole set of issues, but what can you do if your AdWords budget is underspending? For example, let’s say you want to spend around $1,800 each month on a specific campaign, so you set your daily budget to
Digital Advertising
Setting Measurable Goals For Your Paid Search Campaigns
One of the most important steps before activating your PPC campaign is setting goals to determine your success. Even if you spent hours doing keyword research and crafting the most compelling ad copy, it’ll be difficult to determine how well your campaign is doing, if you don’t set those goals from the beginning. So what type
4 Google Ads Reports That’ll Make Your Life Easier
With the seemingly limitless amount of information that Google Ads provides, it’s easy for even the most seasoned pro to get overwhelmed. Luckily, making campaign decisions gets significantly easier once you know what data to analyze. Today we’ll go over how to create reports in Google Ads that can save you time and make managing your PPC