We’ve talked endlessly about the importance of optimizing your AdWords account, and while there are many ways to optimize your ad-campaigns, it’s crucially important for you to understand how to create more efficient ad-campaigns for small businesses, if you are in fact a small business. So here are 5 PPC tips to help you experience
Helping Businesses
What to Remember As You Manage Your AdWords Account
We’ve talked about so many relevant topics regarding AdWords and how you can optimize your account. From keyword modifiers to Dynamic Search Ads, the possibilities of curating ads to specific user audiences are close to endless—if not endless when you consider the combination of features you can use at any given time. But more important
How to Increase Your Mobile Paid-Search Revenue This Year
In 2016, search ads have generated 50% of digital revenue, with mobile-search ad revenue as the driver of overall growth. With this reality, it’s clear that mobile search queries are on the rise, and that mobile-friendly PPC ads should be a main focus of your digital marketing strategy. Sounds easy enough. Right? But really, to