Reports from the Merkle’s Q1 2017 report have confirmed the rising trends that are taking over the digital sphere this year. They are: Spending on Google AdWords continues to increase: Spending on Google AdWords has grown 21% in the past year from 19% in Q4 of 2016, and the majority of this growth is hugely
Paid Search Tips
5 PPC Tips for Your Small Business
We’ve talked endlessly about the importance of optimizing your AdWords account, and while there are many ways to optimize your ad-campaigns, it’s crucially important for you to understand how to create more efficient ad-campaigns for small businesses, if you are in fact a small business. So here are 5 PPC tips to help you experience
What to Remember As You Manage Your AdWords Account
We’ve talked about so many relevant topics regarding AdWords and how you can optimize your account. From keyword modifiers to Dynamic Search Ads, the possibilities of curating ads to specific user audiences are close to endless—if not endless when you consider the combination of features you can use at any given time. But more important