For many businesses who are trying to grow a smaller brand, understanding the best paid search marketing strategies can become a daunting task if time is not invested in it. You have to understand your target audience and how to cut through the constant state of disruption and saturation. If you plan on creating brand
google ads
You Can Now Add a Third Headline & Second Description to Your ETAs
Good news: Google is improving expanded text ads by making them even longer. You can now add a third headline and second description to your Expanded Text Ads! Third Headline You can now add up to three 30-character headlines to three 30-character headlines to your expanded text ads. According to research from NetElixir the CTR for
Fix “Limited By Budget” Campaigns (Without Increasing Spend)
When checking your Google Ads campaigns, you may notice a red notification letting you know that one campaign is “Limited by Budget.” On hover, you’ll see the following message: “Limited by budget” means that your ads aren’t showing as often as they could. Raising your budget can help make sure you don’t lose out on