We cannot stress enough the importance of both paid search and organic search in your digital marketing strategy. As we’ve mentioned previously, SEO is instrumental in generating revenue, as it is a low cost investment, with a high rate of return if tactics are chosen carefully and in accordance with your specific goals. Organic search can be
PPC ads
Bing vs Google AdWords: Choosing the Best Search Engine for Your PPC Ads
PPC ads are undoubtedly effective way in driving traffic to your website. We’ve discussed the countless ways services like AdWords can engage the interests of your target audiences, and draw in more promising prospects to your site. But like any strategy, all parts must work in order for results to be present. It’s similar with