In a World of Customer Experiences From selling products and services, the market has moved on to selling experiences. Products have begun to take value from associated experiences and selling strategies have to position products along this line of customer experiences. Affinity Audiences Google search is now ready to take you into the world of
Digital Advertising
3 Practical Google Ads Tips for Small Businesses [Webinar]
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Did you know that 64% of consumers will click on a Google ad when they are looking to buy items online yet less than half of small businesses invest in pay-per-click advertising? Learn how you can stay competitive in the digital marketplace with Google Ads. Check out our webinar where you will learn helpful Google
What is Paid Search Marketing (PPC) and Why Does It Matter?
For many businesses who are trying to grow a smaller brand, understanding the best paid search marketing strategies can become a daunting task if time is not invested in it. You have to understand your target audience and how to cut through the constant state of disruption and saturation. If you plan on creating brand
