Good news: Google is improving expanded text ads by making them even longer. You can now add a third headline and second description to your Expanded Text Ads! Third Headline You can now add up to three 30-character headlines to three 30-character headlines to your expanded text ads. According to research from NetElixir the CTR for
google ads
Fix “Limited By Budget” Campaigns (Without Increasing Spend)
When checking your Google Ads campaigns, you may notice a red notification letting you know that one campaign is “Limited by Budget.” On hover, you’ll see the following message: “Limited by budget” means that your ads aren’t showing as often as they could. Raising your budget can help make sure you don’t lose out on
Google Ads Introduces Mobile Speed Score
Google discussed many new innovations during its Marketing Innovations Keynote on July 10th. The presentation went over the recent rebrand of their ad business and how this is more than just a simple name change. If you missed Google’s Marketing Innovations Keynote you can catch the full broadcast here or head over to the NetElixir
