Good news: Google is improving expanded text ads by making them even longer. You can now add a third headline and second description to your Expanded Text Ads! Third Headline You can now add up to three 30-character headlines to three 30-character headlines to your expanded text ads. According to research from NetElixir the CTR for
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5 Ways To Prep PPC Campaigns For The Holidays
Already thinking about the holiday season? Although you might be still enjoying the warm days of summer, now is the perfect time to get a head start on your holiday pay-per-click strategies. There are 109 days until Black Friday. While we’re still months away from the biggest shopping season of the year, here a few
Google Ads Introduces Mobile Speed Score
Google discussed many new innovations during its Marketing Innovations Keynote on July 10th. The presentation went over the recent rebrand of their ad business and how this is more than just a simple name change. If you missed Google’s Marketing Innovations Keynote you can catch the full broadcast here or head over to the NetElixir
