As mentioned in our previous blog, customizing ad-campaigns is the key to paid-ad success. However, AdWords success not only requires a fundamental understanding of the tool itself, but also knowledge of how your ad-campaigns can thrive with it. So this week, we’ve created a guide to help you along the path to AdWords success. These
(CASE STUDY) LXRGuide Increased Adwords Revenue By 327% and Lowered Costs By -42%
CHALLENGE: Priester’s Pecans is a seller of pecan pies in Fort Deposit, Alabama. Thomas Ellis, the proprietor of the company, was not getting the results he desired from his Google AdWords. When asked about his efforts with previous agencies, he reported, “They were great people to work with, but they did not have the expertise
5 Simple Steps for AdWords Optimization [infographics]
If you are having difficulty directing relevant traffic to your website, you may want to work on optimizing your Google AdWords campaign. Google AdWords is great for small businesses, but it can become costly if you don’t have the right balance of cost vs. ROI. Here we share 5 simple steps for AdWords optimization.