Let’s get right to the point: If you are already advertising your e-commerce company through AdWords, a Google Shopping campaign should be a no-brainer. Not only do Shopping campaigns give your products more visibility but they also have a higher conversion rate than text ads. But I might be getting a little ahead of myself
PPC ads
PPC Copywriting 101: All About Google Ads URLs
In last week’s installment of PPC Copywriting 101, we went over everything you need to know about writing PPC headlines. Now we move onto Google Ads URLs! This might not seem like a super exciting topic, but there is some room to be creative here. You should look at the display URL as an opportunity to add 30 more characters
Everything New With LXRGuide: September Edition
September was an exciting month for LXRGuide! After hearing all of your comments and questions about the tool, we’ve been busy coming up with new features to make the tool more efficient and easier to use. Check out the full list of updates below: 1. Product Tour Forget something from our demo? Don’t worry about it; the Product Tour which will